Electronic commerce / Gary P. Schneider
Por: Schneider, Gary P [autor]
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Tipo de material: 
LibroEditor: Stamford, CT : Cengage Learning, 2015Edición: 11ª edición.Descripción: xxii, 602 páginas : ilustraciones ; 19 x 23 cm.ISBN: 9781285425436.Tema(s): Comercio electrónico | Mercadeo por internetClasificación CDD: 658.872 S358e 2015
Contenidos:
-Introduction to electronic commerce.
-Technology infrastructure: the internet and the world wide web.
-Selling on the web.
-Marketing on the web.
-Business-to-business activities: improving efficiency and reducing costs.
-Social networking, mobile commerce, and online auctions.
-The environment of electronic commerce: legal, ethical, and tax issues.
- Web server hardware and software.
-Electronic commerce software.
-Electronic commerce security.
- Payment systems for electronic commerce.
-Planning for electronic commerce.
| Tipo de ítem | Biblioteca de origen | Colección | Signatura | Copia número | Estado | Fecha de vencimiento | Código de barras | Reserva de ejemplares |
|---|---|---|---|---|---|---|---|---|
Libro (Reserva)
|
Campus I | Reserva | 658.872 S358e 2015 (Navegar estantería) | Ej. 1 | Disponible | 141200 |
Reservas Totales: 0
CAMPUS I
-Introduction to electronic commerce.
-Technology infrastructure: the internet and the world wide web.
-Selling on the web.
-Marketing on the web.
-Business-to-business activities: improving efficiency and reducing costs.
-Social networking, mobile commerce, and online auctions.
-The environment of electronic commerce: legal, ethical, and tax issues.
- Web server hardware and software.
-Electronic commerce software.
-Electronic commerce security.
- Payment systems for electronic commerce.
-Planning for electronic commerce.